For the relaunch of the Flightfūd website, Early Riser partnered with award-winning creative agency <a href="https://smackbang.co/">SmackBang</a> out of Australia. SmackBang rebranded and completely reimagined the website, while Early Riser took their design vision to build out a total of 15 custom pages, numerous product templates (to encompass current and future offerings), and a variety of reusable custom sections. To accommodate and organize a project of larger scale, Early Riser began by building out a design system to ensure consistency across all pages, sections, and elements - identifying patterns and creating efficiencies within the website that would allow the company to scale. The website was built so the Flightfūd team could make changes as the business continued to evolve, including: updating copy and images, swapping out sections to build new landing pages, and the ability to test new campaigns and products.